A valuable introduction to its brave new world--The Sunday Times, London The first really practical guide for people working in the creative industries --The DirectorAs a freelance writer I was hypnotised by this books subtitle, How People Make Money from Ideas. --The GuardianJohn Howkins is a renowned British economist and father of the creative industry. --CCTV, BeijingMr Howkins is the guru of the creative economy. --Chamber of Commerce, Seoul
